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Leads · 1 min read

Round-robin vs source-based assignment

Set the rule once — by source, round-robin, or team — and the lead has an owner before anyone asks.

Written by

VIQ team

Published on

9 September 2026

VIQ CRM live lead assignment

Unassigned leads sit in a pile. By the time someone claims them, the buyer has already messaged someone else.

You set the rule once. Round-robin spreads volume. Source-based assignment sends portal or ad leads to the people who know that channel.

After that, the queue is not a group chat. It is a list of owned records with a next step.

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